Boston Matrix quiz

Quiz based on the growth-share matrix chart created by the Boston Consulting Group.
What D describes a commitment to act or take action?. What S describes a systematic plan of action that firms take?. What C describes products that have a large market share but low growth prospects. What D describes products that have a small market share and low growth prospects. What S describes products which have a dominant share of the market with high growth prospects. What P describes products which have a small share of a growing market. What F describes the number of categories a product can be in . What M is describes the percentage of the total sales of a given type of product or service that are. What G describes a positive market position?. What P describes the number and items of products collectively?. What H describes the cash revenue that cash cows bring?. What N describes the position of cash flow when products are in the problem child stage?. What N makes Kitkats?. What V is a successful corporation led by celebrity business tycoon Sir Richard Branson?. What I describes money put into a product to promote it?. What B is a way for companies to categorise products in order to make strategic decisions?. What D are units with low market share in a mature, slow-growing industry, eg videotapes?. What S are units with a high market share in a fast-growing industry, eg Tescos?. What C are units with high market share in a slow-growing industry, eg Cornflakes?. What Q must be analyzed carefully in order to determine whether they are worth the investment?.

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